I was like, 'That's the most insane thing I've ever been through in my life.'' And from the look on his face, he could not have been happier.This website needs JavaScript to work properly. 'I remember going home and going, 'Why are my hands sore?' It was from clapping. I have not.' But Richards, who's 37, did sit in the Price is Right audience well before he took over running the show. The executive producer of the most popular game show on daytime TV has never actually won a prize? 'Never. I've never won anything, but I would imagine it's a nice thing to have happen.' 'There's usually someone in your family who does live near the water, or a way to sell it - something that you could do that would benefit you greatly. 'We're in the business of giving things away,' he says. So even if a contestant who lives in Oklahoma not near any large lakes ends up winning a boat, the producers will 'strongly encourage' the contestant to take the boat. 'We want to give you the prize that you won, not just the cash,' says Richards. 'We almost have to pick you, because we need enough people to come down.' 'If you come in a big group of 15 people all in the same shirt, just statistically, one of you is probably going to get chosen, just because there are 300 people in the audience, and we have to pick nine of them,' he says. If it has seemed like contestants that arrive in a large group of people all wearing the same outfits have a better chance of getting on the show, Richards says that is only thanks to math.

Most people who come to the show like the types of things The Price is Right gives away.' We're looking for any kind of cue that makes us think they're going to like our prizes.

'So are we able to really ascertain all that? No. 'We have roughly 20 seconds with each person,' Richards says. 'We're looking for people who are authentically excited to be there, are naturally gregarious, are interested in having a good time, and who we think will enjoy the prizes that we're giving away.'īefore loading into the Price is Right soundstage at CBS Television City in Los Angeles, audience producers interview each contestant, but they don't have a great deal of time. 'The real answer is we're looking for people that are being themselves, and not pretending to be more excited or more odd or whatever it is,' he says. One of the questions Richards says he gets most often is what qualities decide who gets to 'come on down!' to be a contestant on the show.

The price is right episode today